Real Ambition

Real Ambition
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What"s stopping you from realising your ambitions? What kind of successful person do you want to be? If you think being ambitious is a negative trait, it"s time to think again. Real Ambition will help you understand why some people achieve their ambitions and exactly what is getting in the way of yours. We will give you a clue it"s YOU! Packed full of scientific evidence and cutting edge global research Real Ambition offers five simple secrets to success, giving you the tools to keep track of your dreams every day. Written in association with Psychologies Magazine the leading magazine for intelligent people, covering work, personal development and lifestyle issues Real Ambition is: *Packed full of tips, techniques and advice to help achieve your dreams *Based on scientific evidence and cutting edge global research *Rigorous with credible content presented in a light and accessible manner *Inspirational yet down to earth and practical Inspirational and motivational, yet practical and down-to-earth, Real Ambition provides expert guidance and a roadmap to achieving your dreams.

FOREWORD by Suzy Greaves, Editor, Psychologies v INTRODUCTION 1 1: WHAT DOES AMBITION MEAN TO YOU? 7 CHAPTER 1: Redefi ning ambition and success 9 TAKE THE TEST: How do you define success? 22 CHAPTER 2: What do you really want? 29 TAKE THE TEST: What are your unmet needs? 48 CHAPTER 3: How does real ambition feel? 53 TAKE THE TEST: What ambition would make you feel fulfilled? 68 2: WHAT"S STOPPING YOU FROM ACHIEVING YOUR AMBITIONS? 75 CHAPTER 4: Are some people more likely to succeed? 77 CHAPTER 5: What"s getting in the way of your success? 91 TAKE THE TEST: How do you sabotage yourself? 107 CHAPTER 6: Ambition Traps 113 3: HOW CAN YOU ACHIEVE YOUR AMBITIONS? 135 CHAPTER 7: Can you learn to be ambitious? 137 CHAPTER 8: What kind of successful person do you want to be? 149 CHAPTER 9: Five simple secrets to success 165 CHAPTER 10: Keeping track of your ambitions every day 183 WHAT NEXT? 197 ABOUT PSYCHOLOGIES 199 REFERENCES 201

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